How do you establish a centralized commercial strategy across multiple geographies when you have dozens of systems that don’t connect?

After years of acquisitions, each coming with its own commercial systems, Teva Pharmaceuticals knew they had to unify their disparate systems in order to get a complete view of the customer for a better go-to-market approach worldwide.

In this Teva Pharmaceuticals CRM selection case study you'll learn:

  • The top 4 benefits Teva Pharmaceuticals was seeking with a global rollout
  • Survey results pre- and post-implementation around team productivity, ease of use, and customer engagement capabilities
  • How Teva achieved a unified customer-centric commercial model globally

Customer Spotlight

Life science leaders, ranging from the world's largest pharmaceutical companies to emerging biotechs, trust Veeva CRM for their customer engagement needs.

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